Cadbury Daily Milk Donation Block

Cadbury Dairy Milk Donation Block

We are donating 100% of our proceeds from the sale of specially marked packs of Cadbury Dairy Milk to our charity partner KidsCan so they can help Kiwi kids in need get into sport.

So far 35,695 items of kit donated

Thank you for helping give more kids a chance at sport.

Donate your kit

Donate your kit

1 in 8 kids feel excluded from sport because they don’t have the gear. By donating children’s preloved sports gear, we can help more Kiwi kids enjoy the benefits of sport.

There’s a glass & a half in everyone

In a world that can seem increasingly self-absorbed the generous acts are harder to spot. But they are there, happening everyday, in all walks of life.

That’s why we believe there is a glass & a half in everyone.

Ways to donate kit

Cadbury Dairy Milk Donation Block

100% of our proceeds, at least $500K, from the sale of specially marked packs of Cadbury Dairy Milk will be donated to our charity partner KidsCan.

This donation will enable KidsCan to establish a Grant Programme to assist Kiwi kids who would otherwise be unable to participate in sport.

Why donating kit matters

All Kiwi kids deserve to experience the benefits of playing sport. Sadly, 1 in 8 kids feel excluded from sport because they don't have the gear. By donating kit we can help get more kids playing sport.

*Source: Active NZ Spotlight on Deprivation August 2019

Charity Partner

Our charity partner

Our charity partner KidsCan is helping ensure that the donations get into the hands of kids in need. Through their connections with over 740 New Zealand schools they are able to deliver kit where it's needed the most.


Our sporting partners

  • Olympic

  • paralympics